The news today is Didi Lou Cards has been launched on eBay today. For now it is just to sell some of the older card stock that has not been purchased via Etsy. eBay will give a much larger pool of potential buyers, so it does make sense to sell there as well. eBay still seems to be trying to work out how to list all the listing under the seller “didiloucards” so I won’t link it here for now. I still have a lot to learn to ensure the items get found, so I have started with just 3 cards for now to see how it goes.
It makes good business sense not to have all my eggs in one basket so to speak. I am working on another online sales outlet opportunity, but will keep that under my hat for now until it is finalised. I am also still exploring more craft fairs for the lead up to Christmas.
In the meantime I am sat at my desk working today, on what should be a summery day but in fact it looks dull and grey outside. The Christmas in July event on Etsy has been and gone. Summer is said to be slow on Etsy, so I am using the time to continue listing items that are sitting around in various stages of completion as well as working on new seasonal stock. I am itching to start this year’s Christmas stock, but today I have been painting bronze bats onto pumpkin shaped ceramic tealight holders in preparation for Halloween. I don’t plan to make much Halloween themed stock for Didi Lou Crafts as it isn’t a big holiday celebration here in the UK.
For now, above are pictures of some of the most recently listed items from the Christmas in July event on Etsy. They can be found on the Didi Lou Crafts Etsy store, but for ease they are divided into 2 sections: Christmas and Christmas Cards
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Tomorrow is the spring equinox and next weekend is Easter. I’m enjoying seeing all the daffodils out in flower at the moment, we even have a few in the garden. We generally have a quiet weekend with a roast dinner on the Sunday and I often bake a stollen as we both like it (it is a christmas thing really, but I often make it at Easter time). I am going to get the slow cooker out and try cooking lamb shanks on Sunday, so I guess I need to get moving on that, and find an appropriate recipe online so I can get the ingredients in the next few days.
The period of holiday targets for crafting is almost over until Christmas. We’ve had Valentine’s Day, Mothering Sunday and Easter is this week, only Father’s Day to go in terms of more stock although internationally Mother’s Day is not till May, but the stock is already on Etsy for that. I am making more generic items at the moment, for example I have been working on some coasters, some male cards, some storage boxes and jewellery boxes this week. I have a craft fair booked for early April and might do a couple in June, but then the focus will be Christmas Fairs.
I have some Christmas stock ready, and more supplies sitting ready to start work, although I expect I will leave tackling that till June, as I want to do some silk and fabric painting before starting on the new Christmas stock. This week saw me booking one weekend fair for early November, a Christmas Gift Fair and Food Market. It is a big fair over two days, a very popular one, but with a higher cost too. Speaking with other crafters around Christmas time last year, they recommended it as a good one, so I am hoping it will be a case of higher risk equals higher rewards. I am also in the process of looking for other Christmas Fairs.
There are only a few more days left to get your easter presents and cards. Didi Lou Crafts has hand made cards, some wooden egg cups and some fun Easter character boxes still available on the Etsy store for those last minute purchases. Check out the Easter section at Didi Lou Crafts
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Happy New Year to you all.
It is that time… when people make new year’s resolutions and now a week into 2016, often find their original enthusiasm already waning. It is often quoted that many people get gym membership for the new year but only manage one or two visits in January before stopping.
I have set myself some resolutions and goals for Didi Lou Crafts for 2016, including:
- Book more effective fairs – By “effective”, I do mean profitable which is hard to predict, but I can use the lessons learnt in the last 5 months to help me make more informed choices about which fairs to book. Already I have one booked for January and am in the process of booking others.
- Consider more expensive fairs – higher risk can bring higher rewards, but requires a lot more stock. There are 3 in particular I am considering for this year, one in autumn and the other two close to Christmas.
- Increase the stock range – Didi Lou Crafts started with small items last year, the most expensive being £15. This year that will be extended to stock slightly more expensive items. I also plan to do a wider range of items, introducing ladies hand painted silk items, wooden fridge magnets, some kitchen items and perhaps some painted china this year. Also, if Didi Lou Crafts is going to attend some of those bigger fairs, there needs to be a lot more stock. Last year the average number of items I took to each fair was 250, but that will not be enough for those big 2 day fairs.
- Start using Instagram and Twitter more for networking and marketing
- Post seasonal items on Etsy in a more timely manner
- Get up to 200 listings on Etsy – I hit 100 items on Etsy on 30th December, 2015, so 200 by the end of 2016 is definitely possible. To be honest, not being able to get to 200 due to sales would be a lovely way to not reach this goal. Here’s hoping (and marketing and networking).
So keeping all that in mind, the kitchen pot holder (see above) and the “Love Heart” fridge magnet cards for Valentine’s Day (see right) are new items completed in the last week. Do check them out at the Didi Lou Crafts Etsy shop.
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Merry Christmas and a Happy New Year from Didi Lou Crafts. Wishing you peace, joy, and all the best that the holiday has to offer. May this incredible time of giving and spending time with family bring you joy that lasts throughout the year.
In a few weeks it will be the first anniversary of creating the website, although Didi Lou Crafts didn’t start trading on Etsy till March and at fairs till August, so we haven’t quite hit a year of trading yet.
It is always a quiet time here at Christmas, but I am keeping busy. New stock is on order or has already been delivered, new items are being painted and decorated and various craft fairs already contacted for bookings in 2016. Keep an eye on the Events Page for news of bookings and the Etsy store for new products.
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